Semrush

23 tools found.

• Audience research

  Tool name: audience_research

  Audience Analytics: visitor profile of a domain — demographics (age, gender, income, education, household size, occupation), audience interests, visitor geography by country, audience overlap between…

• Backlink research

  Tool name: backlink_research

  Backlink profile analysis: referring domains, anchor texts, authority scores, link growth history, and competitor link comparison.

• Backlinks research

  Tool name: backlinks_research

  Backlink Analytics: for a single domain's link profile — backlinks, referring domains and IPs, anchor texts, geographic and TLD distribution, Authority Score breakdown, domain and referring-domain…

• Competitors research

  Tool name: competitors_research

  Competitive Research: find who competes with a domain in organic search, paid search, and Google Shopping (PLA); compare keyword overlap and backlink profiles between multiple domains; analyze market…

• Domain overview

  Tool name: domain_overview

  Get high-level counters for a domain, subdomain, subfolder, or URL — Semrush Rank, keyword/traffic/cost totals, PLA, SERP Features.

• Execute report

  Tool name: execute_report

  Execute any Semrush report.

• Get report schema

  Tool name: get_report_schema

  Get a report's parameters.

• Keyword research

  Tool name: keyword_research

  Keyword Analytics: look up any keyword — search volume, CPC, competition, keyword difficulty, SERP results (organic and paid), related keywords, broad match variations, phrase questions, and ads…

• Organic research

  Tool name: organic_research

  Organic Search Analytics: list the actual keywords and pages a domain, subdomain, or URL ranks for in organic search (position, volume, traffic).

• Overview research

  Tool name: overview_research

  Domain overview snapshot: authority score, traffic estimates, keyword counts, and historical trends across all databases.

• Paid search research

  Tool name: paid_search_research

  Paid Search Analytics: keywords that trigger a domain's paid search (Google Ads) results, ad positions, CPCs, traffic estimates, unique ad copies with titles and descriptions, and historical PPC…

• Position tracking

  Tool name: position_tracking

  Ongoing rank monitoring within pre-configured project campaigns — track how a domain ranks for targeted keywords over time, daily position changes in organic and paid search, visibility trends, and…

• Projects

  Tool name: projects

  Project Management: list and inspect your Semrush projects (campaigns) — each project's ID, name, and tracked domain, plus which tools are enabled.

• Projects research

  Tool name: projects_research

  Semrush project management: list and view projects and campaigns.

• Shopping research

  Tool name: shopping_research

  Shopping Analytics: keywords that trigger a domain's Google Shopping (PLA) ads, ad positions, traffic estimates, and unique product listings with titles and prices.

• Site audit

  Tool name: site_audit

  Technical SEO health analysis within pre-configured project campaigns — crawl a website to find errors, warnings, and notices, site health score, page-level issue details with fix recommendations,…

• Siteaudit research

  Tool name: siteaudit_research

  Technical SEO audit: crawl errors, broken links, duplicate content, site health issues.

• Subdomain research

  Tool name: subdomain_research

  Subdomain SEO analysis: keywords, rankings, paid ads for a specific subdomain.

• Subfolder research

  Tool name: subfolder_research

  Subfolder SEO analysis: keywords, rankings, paid ads for a specific subfolder.

• Tracking research

  Tool name: tracking_research

  Position tracking: keyword ranking changes over time, competitor comparison, visibility scores.

• Traffic overview

  Tool name: traffic_overview

  Website traffic volume and engagement — total visits, unique visitors, pages per visit, bounce rate, visit duration, daily/weekly trends, acquisition channels (direct, referral, search, social,…

• Trends research

  Tool name: trends_research

  Website traffic analytics: real visitor counts, traffic sources, audience demographics, geographic distribution, and audience overlap.

• URL research

  Tool name: url_research

  URL-level SEO analysis: organic and paid keywords, ranking history for a specific page.